Holiday auto responders need to die
Now I understand why noreply@ e-mail addresses are used – holiday auto responders!
Every transactional e-mail we send out – welcome, trial expiry, invoices, payment receipts, etc – is addressed from firstname.lastname@example.org so you can quickly hit reply to get in touch with us. This means that auto responders such as “I’m on holiday” automatically get triggered in response, and we get a flood of tickets into our support system.
It’s pretty annoying for us as a small company so I can only imagine what kind of deluge would befall the likes of Amazon, Google or another major online service with hundreds of millions of users.
I understand why a holiday auto responder is useful but perhaps we should be more patient when we don’t get an immediate reply…like the days of sending postal mail!
Are we going to change to use a blackhole mailbox? No – I’d rather deal with some spam than miss an opportunity to talk to a potential or existing customer.
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